Back to College 2025

Highlight Target as a go-to destination for everything in this new stage of life—with new, trendy, affordable and high-quality items they need to prepare for college life.

Scope: landing page, dorm room ideas, NEW wish list experience + drivers, email & push

College Landing Page

Copywriter: Melissa Loth • Designer: Deborah Turney

 
 

Dorm Room Ideas

Copywriter: Melissa Loth • Designer: Deborah Turney

 

College Wish List

Copywriter: Melissa Loth • Designer: Deborah Turney

Driver, Email & Push Notifications

Copywriter: Melissa Loth

Subject Line: This one's for the college crew ➡️